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What do online shoppers think about?

We explore this question on our blog

eCommerce Marketing Strategies

eCommerce Marketing Strategies help you convert more site visitors, more efficiently. It’s the difference between struggling and winning.

Rishi Rawat December 3, 2022 Site Pages Leave a Comment

Buyer Psychology
Marketing Secrets

Marketing Secrets

Marketing Secrets

We didn’t learn marketing secrets in some Facebook course. We spent day and night at the marketing lab 🧑‍🔬 🧪. And then …. we cracked it.

Rishi Rawat November 15, 2022 Blog Posts 6 Comments

Buyer PsychologyOur Favorites

Copywriting Secret: Minimize Anxiety

As a marketer, if we can’t minimize anxiety we have zero chance of converting the shopper. To minimize anxiety we must anticipate questions.

Rishi Rawat May 6, 2022 Blog Posts Leave a Comment

Buyer Psychology

Copywriting Secret: Amplify Desire

Amplifying desire is the marketing practice of systematically increasing the motivation level of the potential buyer.

Rishi Rawat May 6, 2022 Blog Posts Leave a Comment

Buyer Psychology
Buyer Psychology Terms

Buyer Psychology Terms

Buyer Psychology Terms

In this article we’ll share our favorite buyer psychology terms. Why these matter? Because this will help you improve conversion rates.

Rishi Rawat January 25, 2023 Blog Posts Leave a Comment

Buyer Psychology
Buyer Psychology Explained

CHAPTER 2: Buyer Psychology

Buyer Psychology Explained

Buyer psychology is the modern marketer’s best tool. It helps you uncover why shoppers on your site often don’t behave as we expect them to.

Rishi Rawat January 17, 2023 Blog Posts Leave a Comment

Buyer Psychology
Shopping Cart Abandonment

Shopping Cart Abandonment

Shopping Cart Abandonment

You spend all this money to get people to your site. Then 70% start checkout and don’t buy. We have a shopping cart abandonment solution.

Rishi Rawat February 27, 2022 Blog Posts Leave a Comment

Buyer Psychology
Conversion Psychology

Conversion Psychology

Conversion Psychology

Conversion psychology is the science of understanding the buyers’s decision making process. Crack that see conversions soar.

Rishi Rawat February 11, 2022 Site Pages Leave a Comment

Buyer Psychology
Sabertooth

Buyer Psychology Copywriting

Sabertooth

Buyer psychology copywriting is the highly precise science of writing copy that connects with the buyer and convinces them to buy.

Rishi Rawat November 25, 2021 Blog Posts Leave a Comment

Buyer Psychology
Conversion Rate Optimization Secrets

CHAPTER 1: Conversion Rate Optimization Secrets

Conversion Rate Optimization Secrets

There is a lot of conversion rate optimization misinformation out there. We know because over the last 13 years we’ve read every article.

Rishi Rawat November 4, 2022 Site Pages 2 Comments

Buyer Psychology
What are the steps of conversion optimization??

What Are the Steps of Conversion Optimization?

What are the steps of conversion optimization??

What Are the Steps of Conversion Optimization? I’m so glad you searched for this topic. I’ve spent the last 13 years exploring it. We have done hundreds of experiments to unlock the mind of the shopper and what we’ve learned is startling.

Rishi Rawat May 8, 2022 Blog Posts Leave a Comment

Buyer Psychology
Shopify Product Description

Shopify Product Description

Shopify Product Description

Your Shopify Product Description really matters. In this article, we’ll show you why that is how you can $$$ by nailing your description.

Rishi Rawat November 7, 2021 Blog Posts Leave a Comment

Buyer PsychologyProduct Page Ideas
Conversion Rate Optimization-- A Visual Explanation

Conversion Rate Optimization: A Visual Explanation

Conversion Rate Optimization-- A Visual Explanation

Buyer psychology is a complicated topic. We’ve created simple visuals to explain how we use buyer psychology for conversion copywriting.

Rishi Rawat December 3, 2022 Blog Posts 2 Comments

Buyer Psychology
The Art of The Start

The Art of The Start

The Art of The Start

The opening of the sales pitch really matters. The art of the start is how marketers can ensure new visitors stay.

Rishi Rawat January 11, 2023 Blog Posts 6 Comments

Buyer Psychology

Product Story Angle Examples

Killer product stories have killer product story angles. Here are 3 examples that will help you optimize conversion rates.

Rishi Rawat March 13, 2022 Blog Posts Leave a Comment

Buyer Psychology
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