My Holiday Shopping Experience

Now that it’s the holiday season, we are seeing websites use many different strategies to increase conversions. Some of these strategies include special holiday sales, free holiday shipping, extended return and refund policies, and so on. While doing my Christmas shopping for one of my close friends, I decided to take some mental notes of …

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My Problem with Amazon

Everyone is saying Amazon will gobble up independent retailers. But Amazon isn’t perfect. There are too many vendors listing the same product on its platform, which creates a poor buyer experience. Here is my story: Here is the Amazon listing page: https://www.amazon.com/s/ref=nb_sb_ss_i_4_11?url=search-alias%3Daps&field-keywords=fever+tree+naturally+light+tonic+water&sprefix=fever+tree+%2Caps%2C198&crid=1EXDTAORECG8S  

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