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What do online shoppers think about?

We explore this question on our blog

Can US Postal Go from Zero to Hero?

In any universe can USPS out Amazon Amazon? Yes, in this one way …

Rishi Rawat June 26, 2020 Blog Posts 11 Comments

Amazon

DTC Brands Fighting Amazon

We’ve lost 66% of search (which Amazon now controls). But we can fight for the remaining 34%.

Rishi Rawat October 26, 2020 Blog Posts 6 Comments

Amazon

Amazon: Friend or Foe?

As a retailer you can’t ignore Amazon. But is Amazon your BFF? Greatergoods.com story.

Rishi Rawat February 7, 2020 Blog Posts 13 Comments

Amazon

Clever Strategy to Stand out on Amazon

Shoppers are drowning in options. Sometimes having a clear message that matches the searcher’s intent is all that’s needed:

Rishi Rawat February 7, 2020 Blog Posts Leave a Comment

Amazon

Selling Premium Items on Amazon.com

Amazon optimizes for reviews and the cheapest prices, meaning the two metrics they look at to determine the search results ranking are number of quality reviews and product price. If you offer a premium product and you know how Amazon ranks products, then you need to explain why your premium option is better in your product description.

Preston Swarthout June 23, 2020 Blog Posts Leave a Comment

Amazon

Strange Amazon Coupon Code Functionality

Have you seen Amazon’s coupon checkbox on product pages? We haven’t seen this before, and after digging around Amazon some more we saw that this checkbox only exists on a handful of products.

Rishi Rawat June 29, 2022 Blog Posts 2 Comments

Amazon
Listing on Amazon.

Increasing Amazon Sales

Listing on Amazon.

Amazon is full of millions of sellers. How can we stand out when Amazon page template is so restricted? We have an idea …

Rishi Rawat June 22, 2020 Blog Posts Leave a Comment

Amazon

Optimizing Enhanced Brand Content (EBC)

Understanding buyer psychology can fundamentally improve the performance of your Amazon listing. In this example, we talk about improving Enhanced Brand Content (EBC).

Rishi Rawat June 23, 2020 Blog Posts 6 Comments

Amazon

6 Ways Amazon Sucks

It’s 2019 and here are the 6 ways in which Amazon is terrible. If you want to compete against Amazon here are the 6 ways in which to do it.

Rishi Rawat September 28, 2022 Blog Posts 51 Comments

AmazonThoughts

Don’t Let Amazon Eat Your Lunch

We realize Amazon is important channel for you. But if there is a visitor on your site don’t sed them rushing to Amazon.

Rishi Rawat July 5, 2020 Blog Posts 2 Comments

Amazon

My Holiday Shopping Experience

Amazon Christmas shopping experience.

Rishi Rawat June 13, 2020 Blog Posts Leave a Comment

Amazon

My Problem with Amazon

Amazon isn’t perfect. Watch this video.

Rishi Rawat June 26, 2020 Blog Posts 9 Comments

Amazon

VIDEO POST: Don’t Be Intimidated by Amazon

I know Amazon is a scary animal. But Amazon isn’t the end all of retail. Here is my personal story: Here is the product page: https://www.amazon.com/gp/product/B009B0WREM/ref=oh_aui_detailpage_o00_s00?ie=UTF8&psc=1 You tell me if you see any mention of this being a Japanese language model.

Rishi Rawat July 6, 2020 Blog Posts Leave a Comment

Amazon

Google Vs. Amazon

My thoughts on Google versus Amazon.

Rishi Rawat June 13, 2020 Blog Posts Leave a Comment

Amazon

Pitching Amazon

Should I promote my Amazon page on my own ecommerce site?

Rishi Rawat June 13, 2020 Blog Posts 4 Comments

Amazon
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