Rishi Rawat

When I started in 2008 my core thesis was that most purchase behaviors were rational. 9+ years on and 300+ experiments…

See what Rishi is up to on LinkedIn

Comments 3

  1. this pisses me off more – i clicked unsubscribe to unsubscribe and now I’m being spammed once again so now instead of being nice I go back to the email and click the the gmail spam button

    1. Post

      Thanks for the comment, Mitch. Just to be clear this wasn’t a followup email from michaels.com (that would have annoyed me, too). It was the landing page when I clicked ‘unsubscribe’ link. Would that be less annoying for you?

  2. Generally marketers do what marketers have always done, they send stuff, lots of stuff. With the increasing noise and clutter, the shoppers are trying for unsubscribing. Most marketers have a negative view of showrooming behavior, especially those in the retail space.

If the comment section remains empty I'm going to lose my job

Your email address will not be published. Required fields are marked *

The maximum upload file size: 50 MB.
You can upload: image, audio, video, document, spreadsheet, interactive, text, archive, code, other.
Links to YouTube, Facebook, Twitter and other services inserted in the comment text will be automatically embedded.