Thoughtfulness Explained
There are 7 buyer psychology strategies we use to influence shoppers. At the top of the list is … Continue Reading
Future of eCommerce
It’s hard to predict what will happen 2 weeks from now, let alone next year.
But when it … Continue Reading
Improving Your Marketing Messaging in 2019
Many businesses offer consultation services to help their customers find exactly what they need or improve a certain … Continue Reading
Clever Mobile Site Tactic
On harryanddavid.com mobile product page there is a text option so the user can ask a question there … Continue Reading
Best Practice: Mobile Landing Pages
Is there a need for special consideration for a mobile landing page? Yes.
If you are driving … Continue Reading
My Holiday Shopping Experience
Now that it’s the holiday season, we are seeing websites use many different strategies to increase conversions. Some … Continue Reading
Words Work When They’re Readable
10 years ago the web was slow as a snail so websites were simple: black font with a … Continue Reading
Know Why Your Customers Like You?
My wife surprised me with a trip to a camping site with a Yurt. If, like me, you … Continue Reading
Improve Product Listing Page Conversions
If you are driving paid search traffic to a product listing page I have a simple conversion idea:… Continue Reading
Don’t Stack Vertical, Bro
Companies typically show pricing plans to desktop users as a table. This helps with Cognitive Ease.
Wait, … Continue Reading