Coupon Codes Page

Shari’s Berries (berries.com) knows shoppers are trained to hunt for coupon codes.  Instead of having shoppers visit sites like retailmenot.com or coupons.com Shari’s Berries wants to keep coupon searchers on their site.  So they’ve created a page that lists their current coupons.  This is a win-win for both the shopper (convenience) and retailer (saving on affiliate …

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I Still Haven’t Found What I’m Looking For

40% of online visitors to a site use search functionality. But onsite search is still a very poor way of getting to results. Retailers can do a few things to improve this: – Store all searches that led to no results I believe most retailers are already doing this to iteratively improve results. The objective …

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