If you have the ability to tell an amazing story you can mark-up some things 1,200%, even candy … Continue Reading
… because it allows for an infinite number of interesting business models. My friend Mike Johnson pointed me … Continue Reading
Having a sales force is expensive, which is why only large businesses have them. But, even little ecommerce … Continue Reading
Mirrormate is in the business selling mirror frames. Their tagline is FRAME THAT BARE MIRROR:
Nothing remarkable about … Continue Reading
Hat tip to Paige Kusmierz for sharing this great Spirit Airlines (spirit.com) email blast. Love their sense of … Continue Reading
John Bonini is a copywriter. He uses his site johnbonini.co to market his copywriting services (it’s all serious … Continue Reading
My friend Justin Marciszewski shared this:
Adding a personal touch to your marketing messaging is a great way … Continue Reading
Use humor every chance you get. It significantly increases the amount of attention your visitors give to your … Continue Reading
I don’t understand why most sites either:
1: Don’t tell their story.
2: Tell a formulaic story.
There … Continue Reading
Order confirmation emails are boring. And the reason is simple: order confirmation emails are generated after the customer … Continue Reading