Sears Knows Something We Don’t
Shoppers who buy motorcycle batteries also buy magic lift bras—
It’s either that or Sears’ recommendation engine is broken. And it’s the latter.
If you like seeing how ideas develop at Frictionless Commerce, you'll like our YouTube channel. It's where we explore totally new (and sometimes crazy) ideas on converting first time buyers. Our ideas are rooted in consumer psychology. Watch a few videos and if you like what you see, subscribe so you never miss a video. Take me to the channel.
If you like seeing how ideas develop at Frictionless Commerce, you'll like our YouTube channel. It's where we explore totally new (and sometimes crazy) ideas on converting first time buyers. Our ideas are rooted in consumer psychology. Watch a few videos and if you like what you see, subscribe so you never miss a video. Take me to the channel.
If you like seeing how ideas develop at Frictionless Commerce, you'll like our YouTube channel. It's where we explore totally new (and sometimes crazy) ideas on converting first time buyers. Our ideas are rooted in consumer psychology. Watch a few videos and if you like what you see, subscribe so you never miss a video. Take me to the channel.
Shoppers who buy motorcycle batteries also buy magic lift bras—
It’s either that or Sears’ recommendation engine is broken. And it’s the latter.
If you like seeing how ideas develop at Frictionless Commerce, you'll like our YouTube channel. It's where we explore totally new (and sometimes crazy) ideas on converting first time buyers. Our ideas are rooted in consumer psychology. Watch a few videos and if you like what you see, subscribe so you never miss a video. Take me to the channel.
Neuromarketing is powerful, which is why us marketers need to be on the right side of ethics.
It's one thing to create a strategy to slow down distracted users. It's quite another to use tactics to manipulate.
Seen the Netflix documentary Fyre Festival? That's an example of unethical marketing.
Let's use marketing for good.
Probably only one person has ever bought that battery at Sears.com ever, and that’s what else they bought. Over the next 15 years that battery will generate 5 more sales and bring back better data.
Let me guess, the product had zero reviews also.
I tried to go to Sears.com to search for the product and see, but their search engine spell correct won’t let you search for Motobatt! It spell corrects it to “mat pad mb1ou”
Gosh, I wonder why Wal-Mart and Sears aren’t selling as much as Amazon online.
Lars said: Gosh, I wonder why Wal-Mart and Sears aren’t selling as much as Amazon online.
Rishi: Is there a hint of sarcasm in that tone?