Comments 2

  1. I think your diagnosis is sound but your remedy awkward. People don’t want to read paragraphs of text. Better execution – Create a simple graphic comparing buying 10 bottles of fizzy water to bubbling 10 bottles with soda stream. Show the cost difference and the environmental difference. Boom. Done. Communicated at a glance.

    1. Mark: Create a simple graphic comparing buying 10 bottles of fizzy water to bubbling 10 bottles with soda stream. Show the cost difference and the environmental difference.
      Rishi: I agree with you 100%. Our concept is super copy heavy. I prefer your solution. Point noted.

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