What's your name?
While on the oakley.com I wanted to check out what they had for prescription glasses so I went to their search box and keyed in “prescription”. The results page highlighted a related New Release, Top Seller and Featured Item. Brilliant idea. Below that they also presented a result set of 96 items:
Much later, after several other clicks, I discovered Oakley also has a homepage for prescription glasses, see below:
What I don’t understand is why my search couldn’t just take me to this page.