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Make Me an Offer

I was exiting ________.com and saw this “Make an Offer” message:

How is this a good idea? Some questions to consider:

1: How does this make your brand look?

2: Any smart shopper is going to lowball you. Is it worth matching that lowball offer for a minuscule margin?

3: If you don’t plan to match the lowball offer then what’s the end game? Is the hope that after a few email exchanges the buyer changes their mind and agrees to pay more? What’s the opportunity cost of those email exchanges?

4: What impact does this have on customer lifetime value? Will this buyer ever repurchase from you without “Make an Offer” option?

IF THE COMMENT SECTION REMAINS EMPTY I'M GOING TO LOSE MY JOB

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