Comments 2

  1. This is all the more relevant today given our shorter attention spans, the increasing amount of marketing clutter and our exposure to so many creative/engaging company pages.
    Although, to play devil’s advocate (but not as an excuse!), how important is an “About Us” page for a well established company like Lord & Taylor?

    1. Post
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      Shreya said: Although, to play devil’s advocate (but not as an excuse!), how important is an “About Us” page for a well established company like Lord & Taylor?
      Rishi: It’s important. They could verify by looking at their GA data. But it’s important.

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