Hat tip to Paige Kusmierz for sharing this great Spirit Airlines (spirit.com) email blast. Love their sense of humor (read text at bottom of screenshot):
Hat tip to Paige Kusmierz for sharing this great Spirit Airlines (spirit.com) email blast. Love their sense of humor (read text at bottom of screenshot):
Neuromarketing is powerful, which is why us marketers need to be on the right side of ethics.
It's one thing to create a strategy to slow down distracted users. It's quite another to use tactics to manipulate.
Seen the Netflix documentary Fyre Festival? That's an example of unethical marketing.
Let's use marketing for good.