Filter Options

Rishi Rawat Blog Posts Leave a Comment

The more filter options you offer, the more confident I’ll feel in finding the perfect product. Here are the filter options shows for winter jackets–

Not only is this filter format helpful, it gives a hidden benefit. When I landed on I was ‘generally’ looking for winter jackets. After seeing the screenshot above I realized I wanted a windy weather jacket. Backcountry literally changed my search criteria.

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