Definition – Departure Trend

Rishi Rawat Blog Posts 5 Comments

Departure Trend is any sudden unexpected event that can be used by marketers for promotion. Examples:

– An unexpected warm day in Chicago in mid November might be a good time to promote high ticket items
– A sudden winning streak by the Detroit Pistons might influence fans to buy more
– News of lead poisoning in toys might make people Google phrases like “lead free toys”

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